The Astellas Ride of a Lifetime 2010 Contest

A Transplant Tradition

July 31st, 2009

Contact:
Phone:
Web: Email | More Information


For the past eight years, Astellas has provided the highest level of sponsorship and support as the "benefactor" partner for the Donate Life Rose Parade float-only one example of Astellas' more than 20-year commitment to transplantation and organ donation.

To honor those touched by transplantation, Astellas launched the Astellas Ride of a Lifetime essay contest in 2005. The inaugural contest asked organ transplant recipients to share their transplant experience by submitting a 500-word essay on how their life had been transformed by transplantation. Five winners were chosen and won the oppurtunity to experience in-person one of the most celebrated entertainment events in the world-the Tournament of Roses Parade. The contest winners travled to California where they became members of the float building team and rode aboard the Donate Life float themed "Life Transformed" in the Rose Parade on January 1, 2006.

Astellas in proud to annouce the launch of the 5th annual Astellas Ride of a Lifetime contest. The 2010 Astellas Ride of a Lifetime contest asks transplant recipients to submit a short essay explaining how their transplant has changed their lives. Contest winners, plus one guest of their choice, will enjoy a five-night trip to California and have the oppurtunity to become a member of the Donate Life Rose Parade float team. The transplant recipient will then ride on the Donate Life float in the Rose Parade.

To enter the 2010 contest and learn more about the rules of the contest go to www.TransplantExperience.com Recipients can submit their entry form and essay along with a photo, either online or via regular mail by July 31, 2009.

Page updated: April 21st, 2009